Beer 101: The history of beer

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Over the last decade, craft beer culture has exploded. There are now more than 1600 breweries operating in the US alone, a number that continues to grow year after year. Beer 101 is a guide to understanding the history of brewing, beer culture, and (my favorite part) the enjoyment of good beer.

Part 1 – History of Beer

As my first post in what will become a five part series about the science and art of beer, it seems appropriate to start with a little history. To consider yourself a scholar of any art, you have to know its roots and, with a history that spans several millenia and nearly every continent on the globe, there’s plenty to know about beer. I don’t pretend to know it all, but I can give you what I consider a ‘bartender’s history,’ basically enough that you should be able to chat up any local beer geek or the guy behind the bar at your favorite brewpub.

Though the numbers vary, most people agree that beer was first brewed sometime between 8,000 and 12,000 years ago. That’s a huge window, but there really isn’t a way to know exactly how long ago man first put yeast to malt and invited a few friends over to dream up the wheel. It suffices to say that beer is old and widespread and comes in all sorts of forms thanks to the cultures that brewed it and the different ways people have enjoyed it over the years.

As we know it today, beer is brewed with four main ingredients: water, yeast, hops, and some sort of grain. That formula holds true just about as far back as we can look, though hops are a fairly recent addition. Hops serve as a bittering agent in beer and so can be substituted with all sorts of crazy herbs. Ever heard of Bog Myrtle? The point is, beer is shaped by culture and geography and always has been. The grains used in beers around the world used to be directly related to what the landscape could sustain. Without modern agrarian technology, people couldn’t just grow barley where they pleased, despite its hardy disposition. Oats and rye thrive up North, while hops remain among the more fickle plants used to brew. If you traveled the world around 500 CE, you’d be hard pressed to find two beers that tasted even remotely alike.

Enough of this wishy-washy fablery, though. Let’s get down to specifics. Some time in the years 800-900 CE the world saw the first use of hops as a bittering agent, though it wouldn’t become widespread until the year 1500. That’s also about the time we started to see serious legislative efforts (Hammurabi’s Code aside) aimed at improving the quality of the world’s favorite libation. In 1516, Wilhelm IV and his Bavarian pals enacted the now infamous Reinheitsgebot, the standard of purity for all beer.

Fast forward a couple hundred years and the industrial revolution gives way to standardized brewing practices, giving brewers the ability to mass produce a consistent product. At the same time, 1842 to be precise, Czech brewers find a way to filter the pale lager they’d been brewing in the town of Pilsen (Plze). Thus, the Pilsner was born and would start making its way around the world. Across the pond, American breweries were sprouting up everywhere.

The boom peaked in 1873 with 4,131 breweries operating in the US. Most were short-lived. Thanks to refrigeration technology in railcars, regional brewers were able to expand rapidly, pushing their way onto the national scene. American drinkers flocked to the big name brands and their big, consistent products. By 1919, the year Prohibition began, there were just over 1500 breweries left. When the law was repealed in 1933 fewer than half that number would reopen their doors, and many of those that did failed shortly after. The American brewing scene grew ever dimmer. World War I suppressed German culture in the states to the point that many German-style beers disappeared. The invention of the beer can in 1934 gave big brewers a firmer grip on the American public and by 1980 there were fewer than 100 operating breweries in the United States.

A young enthusiast named Fritz Maytag had seen his local brewery, Anchor Brewing, struggle to make ends meet. He had purchased a majority of the company in 1965, but it still struggled. He became the sole owner in 1969 and two years later, started bottling Anchor Steam. Over the next three years, Maytag would lead Anchor to produce four additional varieties of beer, including its annual Christmas Ale. No one was calling it ‘micro-brewing’ but it was clear, at least in San Francisco, that a brewing revolution was on its way.

The 80’s and 90’s brought about a new boom in brewery openings. A lot of businessmen saw potential in the industry, opening new brewhouses and quickly thereafter closing them, leaving behind a glut of equipment and space for the enthusiasts that would start some of the craft breweries we know and love today. In 2009, the number of operating American breweries was the highest it had been in 100 years, as high as it had been just before Prohibition.

Check back next week for part two in our series on beer, Beer 101: A Crash Course in Zythology, when I’ll cover the brewing process as we know it today. In the meantime, be sure to check out our ‘iLoveBeer: Zythology App Tailgating Giveaway‘ for a chance to win tailgating gear like a new grill, an iPod speaker system, or party-to-go cooler.

  

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Philips Norelco SensoTouch 3D 1250 Electric Razor

Philips Norelco sent us their new SensoTouch 3D 1250 electric razor, and I was very impressed. I’m mostly a blade guy, and I buy good razors so I’m used to getting a good shave. If I’m going to use an electric razor, it’s usually as a backup for the convenience.

Years ago I had a Norelco, and I was always happy with it, but the SensoTouch 3D is light years ahead of those older models. It has the same three floating heads, and I was struck by how comfortable the razor was on my face. The three-dimensional GyroFlex component made a big difference. The UltraTrack shaving heads pivot around, tilt inward, and flex outward to adjust to the curves of your face.

The shave with this electric razor is practically effortless and it results in a very smooth shave. I’m very happy to add it to my regular shaving tools, and now I have a quick and easy solution when I need a quick shave.

Electric razors are popular gifts around the holidays, so we’re happy to recommend this one.

  

Friday Video – Squeeze, “Christmas Day”

Ah, Christmas music. Some of it is awesome. Most of it stinks, and it doesn’t help that radio stations are flipping to the all-Christmas format earlier and earlier each year. That is why we are dedicating the Friday Video column all month to our favorite holiday songs, as a means of standing up to the “Grandma Got Run Over by a Reindeer”s of the world.

What’s cool about this one, written by Squeeze founders Glenn Tilbrook and Chris Difford in 1979 in the hopes that they would land the coveted UK Christmas #1 (as it turned out, the song failed to chart), is that it sounds like a Squeeze song first and foremost, rather than sounding like a Christmas song performed by Squeeze. Plus, the video has a gratuitous close-up of a woman’s rack. Difford, Tilbrook and boobies: that’s a party, right there.

  

A Chat with WEC Fighter Anthony “Showtime” Pettis

The biggest day in Anthony Pettis’ life is quickly approaching. At age 23, the World Extreme Cagefighting lightweight is set to contend for the WEC title against champion Ben Henderson on Thursday, Dec. 16 in Glendale, Ariz. in the final WEC event in the history of the organization. As if fighting for the title wasn’t enough, the winner of this showdown will immediately become the No. 1 contender to the UFC lightweight title as the premiere MMA organization will absorb the WEC starting in January.

It has been whirlwind year for Pettis, who picked up a major sponsorship with AMP Energy and was featured on MTV’s “World of Jenks” over the past few months all while climbing the WEC lightweight ladder. With his lifelong dream and a world of opportunity within his grasp, Pettis took some time from preparing for Henderson to speak will Bullz-Eye.com about this.

Bullz-Eye: Well, Anthony, the fight is getting closer, how do you feel your training is going as you are winding down your camp?

Anthony Pettis: I am feeling great. I have had a great camp. I am ready. I have pushed myself to the limits everyday. I leave it all in practice. If Ben is going to beat me it is because he is truly better than me, not because I didn’t prepare the right way.

BE: What about the concept of a five-round fight? How have you been working on your cardio for this fight and how do you feel about your conditioning if it goes into those later rounds?

AP: I hired a great strength and conditioning coach that I have been working with for the last two fights and we have been pushing it. The only way to prepare for a five-round fight is to push your cardio and push yourself to the limits. I have been doing that everyday and I have been sparring six-minute rounds and I have been feeling good. My coach, Duke Roufus, really knows how to get ready for a fight and he is pushing me hard.

BE: Do you have to change your mindset for this fight knowing you may have to go an extra 10 minutes than a normal bout?

AP: I am not changing anything. I am training myself to give 100 percent every second of every round. I am pushing myself to the limits. I really am pushing myself to my limits. I want to be able to go, go, go. I want to take the fight anywhere and everywhere. I am not going to be looking to take it easy for a couple of rounds. I am going to push a fast pace and do my all to keep winning the fight at all times.

BE: What do you see when you watch Ben Henderson on film? What stands out about him? He seems like he just has a little bit of everything and doesn’t excel in any one area.

AP: Yeah, I am glad you said that because clearly Ben is a great fighter and he is a great champion that is tough in every aspect, but he has holes in his game just like everyone does. I mean, I have holes in my game. My coach has been watching a lot of tape on him and he has been training me for certain positions and situations that are going to help me capitalize and get a win in this fight. I have some great training partners that even look like Ben. The thing I have to look out for is his cardio because he is relentless and I can’t let myself lose focus.

BE: Without giving away your strategy for the fight, in what areas do you feel you are superior to Henderson?

AP: It is simple, for this fight I want to be the better fighter everywhere. His wrestling is great, his striking is good, and his cardio is good. I have to be ready for anything and be just a little bit better.

BE: How important will the mental aspect of this fight be given that it is your first title fight?

AP: It is big. Each fight I have had over the last few years has been a peak fight where it was the biggest fight of my career to that point. Now, I am 23-years-old and fighting for a world title and a chance to fight for the UFC belt. It is kind of overwhelming, but I know no matter what I do, I am going to have some nerves. I really just need to focus on doing what I did to get to this point and push myself a little further than that. I don’t want to overdo it or under do it.

BE: Are you going to try and enjoy the moment of reaching this milestone come fight night?

AP: I am going to love every moment. I am loving it now. This is what I have wanted to do with my life and this is all I have wanted to do. I am going to enjoy every moment and this is the last event ever in the WEC and I am going to be part of that. It will be great.

BE: With the nerves, how long does it take for your nerves to settle on fight night?

AP: I don’t think my nerves go away until I am lying in bed that night and when the fight is over, the interviews are done, and after the celebrating is over. It is one of those things you can’t explain. I love the feeling, but I just can’t explain it. You have to get up for these fights, but for me the nerves don’t go away until I am sleeping.

BE: How have you envisioned yourself winning this fight?

AP: Everyone asks me that and I honestly don’t know. This is one of those fights where it could end standing or it could end on the ground or even in the clinch. We are both good fighters, it is just going to come down to who makes the first mistake and how that guy capitalizes on that mistake. I will tell you this, no matter how the fight ends, my hand will be raised and that belt will be around my waist.

BE: Is it hard not to think about the feeling of becoming champion and just focus on the opponent or do you allow yourself to get lost in that moment?

AP: That has been my dream and that is what pushes me, so I think about it a lot. I am not trying to be overconfident or cocky, but my goal has always been to be champion, so I just have to be prepared to do anything and everything to make that happen. The next 25 minutes inside that cage decided the rest of my career. I think about that all the time.

BE: Would going a full 25 minutes in this fight prove something to you or do you not need to prove anything to yourself?

AP: I don’t think I need to go 25 minutes to finish this guy. It is going to be a war and we are both going to be looking to finish at all times. If it does go 25 minutes, that is just more time for me to prove to this guy that I am the better fighter. I think it would be a plus for me if it went 25 minutes because I can just put on more of a show. If I can finish this guy in 25 minutes, I should be able to finish him in 15 minutes.

BE: With the UFC merger starting in January, is it hard to not look forward to being a UFC fighter soon?

AP: It is not playing a big factor right now. Right now I am a WEC fighter and my next fight will be in the blue octagon and my hands will be wrapped in the WEC logo. What ever comes after that, I will prepare for it then.

BE: Why should fans that haven’t seen much of the WEC or seen you fight tune into this fight?

AP: If you haven’t seen me fight, every time I go into the cage I bring something new. I put on a show. It’s not that I am trying to put on a show for the fans, that is just my style. I have so many moves that the world hasn’t seen yet. Also, Ben Henderson is a great fighter and it is going to be two true warriors fighting in that cage. It is the last WEC event ever and we are going to put on a show.

BE: Alright Anthony, I appreciate your time and best of luck to you in your title fight.

AP: Thanks a lot. It will be a great fight.

  

Driving with Dodge in San Francisco

I was invited by Chrysler to join other bloggers in San Francisco for the opportunity to drive some of the new Dodge vehicles. As you can see from the photos above, we had a beautiful day in the city by the bay, and I had a great time with this impressive new lineup.

The Dodge Charger is the flagship vehicle for the Dodge brand, and the Charger has been completely redesigned from the ground up for the 2011 model year. The iconic feel of the vehicle remains, but you can see the new, sleeker design in the first photo above and in the other Charger photos. It offers a sport sedan that I think will have huge appeal for guys looking for performance, aggressive styling and value. The car was a joy to drive through the winding roads in the Bay area, as the new suspension lived up to the promise. For a car that starts at $25,995, buyers will get tremendous value.

The real treat of the day was the 2011 Dodge Challenger. I had the opportunity to drive one of the Inaugural Edition versions of the 2011 Challenger SRT8 392. This car is beautiful as you can see from the slideshow above, with the white paint and the blue racing stripes, and it’s the ultimate American muscle car. Frankly, I can’t remember a car I enjoyed driving more than this one. The car is a torque monster – the 392 Hemi is rated at 470 horsepower and 470 lb-ft of torque. I drove the automatic version, and this car is a beast! When you hit the gas at any speed, this car does exactly what you want it to do as it respond with a muscular roar. It handles beautifully as well, and any car enthusiast will fall in love with this 2011 Challenger.

While the Challenger and Charger stole the show, I was equally impressed with the other vehicles in the Dodge lineup. Dodge brought back the Durango, and this full-size SUV should be a real hit. The 2011 Durango has all the luxuries customers are becoming accustomed to in the crossover segment, but this SUV is the real deal as it still leads its class in towing capacity. Meanwhile, the handling is much better than previous versions of the vehicle, so you don’t feel like you’re driving a big truck.

In the crossover segment, the 2011 Journey should do very well in this exploding segment. Many in our group were impressed with how this car drove, and Dodge added some nice features including optional third-row seating that folds up or down depending on your needs. It’s a nice feature for families with young children.

In all the vehicles, Dodge has placed a new emphasis on the interiors and it shows. The goal for the brand is to over-deliver and provide real value for the cost of a vehicle, and you’re finally seeing Dodge live up to that promise. I loved the interior in each of the vehicles, and I think customers will feel the same way once they test drive these cars.

After San Francisco we joined the Chrysler team as they unveiled their new vehicles at the LA Auto Show where we had the opportunity to join in on a round-table discussion with Dodge CEO Ralph Gilles. Ralph is a true car enthusiast and you can see the passion he has for the new lineup.

Check back as we’ll be publishing full reviews of each of these cars, but I would recommend that you take the time to drive them. Each of the Dodge cars combines muscular styling with an impressive driver experience, and I suspect many drivers will be pleasantly surprised as they rediscover this brand.