AXE launches three new shampoos

AXE just keeps coming with new and exciting hair products for men and the three new products we tested are right on target! AXE Hair launched this new line of shampoos that provide sensorial experiences to transform guys’ moods and get them ready for whatever the world has to offer. The AXE heat Igniting Citrus 2 in 1 Sampoo and Conditioner has warming spices and a citrus aroma and looks like hot lava exiting the bottle which is really cool. I really liked the scent as it was clean and refreshing and my hair looked great!

The Axe Downpour Refreshing Mint Shampoo has a peppermint leaf extract that smells so damn good and left me feeling cool and comfortable and ready tackle the world. If you like anything mint this is the shampoo for you and if your significant other likes mint as well then look out. I also really liked the AXE Zen Smoothing Tea Tree Shampoo with real tea tree extract that had me all of sudden feeling calm and centered (hhhmmmm) so I could stay focused on the “finer” things in my life!

Let’s face it, Shampoo was boring for so long and our expections as men were very very low when we used to purchase shampoo! AXE Hair has been a leader in revolutionizing men’s shampoo for the masses at prices we can afford. Stay tuned as we’ll be on the lookout for new and “exciting” shampoos from our friends ar AXE!

  

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Jamie-Lynn Sigler stops by the AXE Lounge

The girls of ‘Entourage‘ can’t seem to get enough of the AXE Lounge, and we can’t seem to get enough of them. The latest visit came from Jamie-Lynn Sigler, the woman you know as, well, herself, and yet another of Turtle’s love interests in the HBO series.


Sigler stopped by this Labor Day weekend to give guys some pick-up advice, talk about her new role as a detective, and share a little bit about her newest dream…to be on the hit show ‘Glee.’ Who doesn’t want a piece of the ‘Glee’ action?

  

Dania Ramirez stops by the AXE Lounge

Dania Ramriez at the AXE Lounge

A friend of mine has a theory which states that one out of every one hundred Dominican women will somehow have picture perfect genetics. Dania Ramirez is firmly within that 99th percentile, and she’s all over the place since landing a role opposite Turtle in Entourage (she had a pretty nice resume before Entourage, too).

Dania dropped by the AXE Lounge this Saturday night and talked a bit about her character’s development over the course of the current Entourage season. She also talked about her role in the upcoming ‘Premium Rush’ with Joseph Gordon-Levitt and offered some quick tips for guys looking to catch a woman’s eye. You can catch the video after the break.
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Axe “Guys and Girls” study shows the importance of good grooming

Most of us guys think we know it all when it comes to grooming and women. Wrong! There is no better way to learn about both subjects than a real live study. Good thing our friends at AXE are on the ball and these results are worth noting.

This AXE study was conducted with Guys and Girls at six major U.S. colleges and universities to learn what they thought about male grooming. In this study 261 guys were asked to shower with bar soap for one week and with AXE shower gel and the AXE detailer shower tool for one week (for all of you guys out there that don’t use AXE don’t get too nervous as no permanent damage is done just yet!).

Here are some of the results for all of the inquiring minds out there:

* 66% of girls surveyed felt that a guy who put more effort into their personal hygiene was sexy.

* A shower a day makes the girls want to play! 75% of the girls said they would only date a guy who showered daily.

* 81% of the girls said they’d be more willing to shower at a guys apartment if he had AXE Shower Gel in his shower (and not bar soap only). I can just see sales of AXE going gangbusters right now…..

* 90% of guys said they smelled better after using AXE Shower Gel.

* 88% of guys felt more confident in high pressure situations including presentations after showering with AXE.

* (This is the big one) While using AXE Shower Gel and the AXE Detailer Shower tool, guys were seven times more likely to hook up than guys who used bar soap alone.

  

March Madness in Vegas – What could be better?


Photo from fOTOGLIF

Few sporting events rival the opening weekend of March Madness, and you haven’t really experienced the event unless you’ve spent the opening weekend in Las Vegas. There’s nothing like hanging out in the sportsbook all day with the prospect of hitting the various parlay bets you’ve placed on teams you knew nothing about just days before.

With March Madness kicking off today, we’re naturally thrilled to be back in Vegas this weekend with our friends from the AXE Fixers line. Word is there is going to be a “surprise” show sponsored by the AXE Fixers line so look forward to the inside scoop from Bullz-Eye.com! We’re looking forward to the NCAA Basketball tournament action and watching it unfold at the Hard Rock Hotel sportsbook.

Also, if you haven’t had time yet to fill out your bracket, let John Paulsen help you out. He’s had some good success over the years, and he systematically analyzes the bracket every year and you can see his bracket for this year’s tournament here. We’ve printed it our to help us with our parlay bets!

  

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