Irritated? Tweet @EdgeShaveZone and win prizes


As a man, what’s your biggest irritant? And even more specifically, what’s the biggest source of irritation in the city you reside? Edge Shave Gel took the time to figure both out.

Today marks the return of Edge Irritation Solutions, a campaign designed to relieve irritations for men one tweet at a time. First launched in 2010, the Edge Irritation Solutions campaign struck a chord with irritated Twitter users around the country by providing clever, real-time irritation relief to people venting their frustrations online.

Edge Shave Gel released the Edge Anti-Irritation Index, a study of geographical influences on irritation that uncovered the most irritating cities for guys in the United States. From high costs of pro sports tickets to lack of available single women, these cities provide men with constant sources of irritation:

1. Chicago – The Windy City may soon become the Whiney City; it came out on top for being the most irritating city for job seekers, with high unemployment and few available positions.

2. New York – The city that never sleeps may have lots of nightlife options, but New York’s extremely high rent brings it to the top of the irritation list.

3. Baltimore – Despite a high ranking in sports team success as home of football champions, a high crime rate makes this an irritating city for guys.

4. Philadelphia – A lack of fitness options combined with chilly winter weather pushes Philly into the top five.

5. Atlanta – The high price of tickets and poor team performance make this an irritating city for sports fans.

6. Los Angeles – With one of the highest male-to-female ratios of any U.S. city, L.A. is an irritating place for men looking for love.

7. Detroit – Guys in Detroit will have an irritating time planning date nights since this city lacks nightlife options.

8. Houston – Terrible traffic and a sprawling layout makes Houston an irritating city for residents on the move.

9. Washington D.C. – With some of the highest crime rates in the country and pro sports teams that seem to never make the playoffs, D.C. is a capital of irritation.

10. Boston – Extremely high rent and expensive pro sports ticket prices make Boston an irritating city for guys’ wallets.

In order to ease men’s frustrations, Edge Shave Gel, a brand that pioneered irritation relief with a collection of moisturizing and protecting shave gels, will offer prizes to irritated citizens one tweet at a time through @EdgeShaveZone.

Don’t see your city listed? Tweet @EdgeShaveZone and let Edge know what really gets under your skin.

For more information, visit Edge on Twitter @EdgeShaveZone or on Facebook at


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Product Review: Edge Ultimate 6-in-1 Shave Gel

With each shave, each day, you get an opportunity for reinvention. Looking to rock that soul patch? You have the transformative power and the decision at your fingertips to make it happen. Want to rock that chinstrap beard that was so prevalent in the last decade? Well, do it dude.

What makes this transformation possible to undertake? The will, vision, guts and tools to initiate the new path, the new direction.

Speaking of tools, the new Edge Ultimate 6-in-1 Shave Gel can aid your transformation. Think of it as your Sherpa on a journey to a new you.

How we look determines a lot of the experiences we undertake, and in large part, the level of success we enjoy. Whether you know it or not, Edge is the world’s first ever shave gel and was created around the axiom, “We know guys want to look their best and take care of their skin without spending extra time in front of the mirror.”

So what are the six benefits combined to form this unique shave gel that forms like Voltron when it’s time to get busy? It smooths, protects, moisturizes, cleanses, softens and then leaves the skin smelling great.

Six things at once, which is what the average man is doing at once anyway in his personal life. Edge takes care of the six most important components for you, so you don’t have to worry about it. Edge has got your back so you can reach the Edge of Greatness. Once you’re on the precipice, the outcome is solely up to you and your application of will.

The first thing I noticed (and liked) when I sprayed the gel in my hand was that it didn’t foam up to a ridiculous level, but did somewhat while maintaining its function as a gel simultaneously.

When I applied it to my face, it was entirely soothing and smooth. It didn’t glop on but covered the surface of my face easily. Having the gel on my skin felt good; it made my skin come to life with a feeling similar to an exfoliating agent. So, I let the gel sit on my face for a moment and just relaxed.

The more I worked the gel into my skin, the more it came to a lather. So if you want a very lathery shave, you have that option. Or you can just apply it in its natural form and proceed to shave that way.

When it was time to shave, the gel stayed moist and came off with ease.

The new Edge Ultimate 6-in-1 Shave Gel is as versatile, flexible and well-rounded as you and your ever-changing journey of self-presentation. And at just $2.99 a can, the value far exceeds the retail cost.

So, what new direction will you choose to head today?

For more information, click here.