The leading lingerie retailer, Ann Summers, is warming up for its first ever TV spot after it announced today that it has formed a new brand partnership with ITV2.
At the heart of the partnership is the search for the sexiest face in the UK, with the entrants vying for a starring role in Ann Summers’ 2012 campaign. The finalists will feature in an advertisement that is due to appear in November during the final episode of The Only Way is Essex, one of ITV2’s most popular Bafta-winning shows. Viewers will then vote at www.sexyuncovered.com for the model who they would like to see steaming up their television sets in the 2012 Ann Summers campaign. Check it out and vote!


