Luke Kuechly talks Old Spice, arm wrestling Brian Urlacher and tackling Marshawn Lynch

Luke-Kuechly-Old-Spice

Carolina Panthers linebacker Luke Kuechly is the kind of impact player that NFL teams envision when they select a player in the top ten of the NFL Draft. Selected ninth overall in the 2012 NFL Draft, he was named Defensive Rookie of the Year that season and NFL Defensive Player of the Year in 2013.

What can he do for an encore in year three? Kuechly’s eyes are set on the Super Bowl. Kuechly’s old-school physical style and “Smelf-confidence” lends itself perfectly to a partnership with old-school icon Old Spice.

Talk about the partnership with Old Spice.

“I partnered up with them to talk about the hair product that came out earlier this year. There’s shampoos, conditioners, different gels. The biggest thing behind them is the simplicity to use the product. You can use it real quick and don’t have to take a whole lot of time. We use it quite a bit in the locker room. I passed it out to some of the linebackers and everybody is loving it right now.”

At every level you’ve played, you’ve been a tackling machine. How do you account for this? What do you do differently?

“I’ve always had a great group of guys around me. At Boston College, Bill McGovern (former DC) did a great job and he is the reason why I developed in college. And when I got to Carolina, I had some older guys around like Jon Beason [and] Thomas Davis that taught me a lot, and I learned what it takes to be successful. So I owe a lot to those guys for the success I’m having today.”

What makes the Panthers defense so physical? Every defense in the league tries to be what you guys are. What’s the secret?

“I think it’s a mindest. To play physical and establish the line of scrimmage and make physical tackles and force turnovers. We’ve had a couple meetings in OTA’s this year and that has been the message; to be a physical team, to push guys back and make plays… Our coaches preach being one of 11 for the defense. Do your job, take care of your responsibility on each play and try not to do too much. If each guy does his job and does it correctly, that’s 11 guys doing the same thing and that puts you in a position to win games.”

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Patriots linebacker Jerod Mayo and Old Spice working to end “overspraying epidemic”

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There’s a war going on that you may not even know about. We hear a lot about world events like missing Malaysian Airlines Flight 370, Syria and the Middle East. But one thing we don’t hear about is the overspraying epidemic that has afflicted over 75% of guys.

Patriots All-Pro linebacker Jerod Mayo and Old Spice have teamed up to teach men how to scent responsibly and stop this epidemic the way Mayo stopped Ravens tight end Dennis Pitta in the 2013 AFC Championship.

“I’m actually on my way now to educate young guys at Boston University to teach them how to scent responsibly,” said Mayo, concern evident in his voice.

“They know how to drive responsibly, and do other things responsibly. It’s all about scenting responsibly in 2014. I’m very excited to help end the overspraying epidemic that’s happening now.”

One reason the problem has reached epidemic levels is ignorance; 68% of guys admit that no one had ever showed them how to apply body spray properly.

The first step is acceptance — realizing that you have an overspraying problem and then taking the necessary steps to move forward.

Mayo, Captain of the Patriots defense, is here to call out your defensive spray audible.

“There’s some rules you have to abide by. First off, it starts with a shower. You have to take a shower with your Old Spice gel. That helps gets the pores open so you can put on the Old Spice Refresh Body Spray. But the thing about Refresh is that you don’t need too much of it.”

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Product Review: Birchbox Man

Birchbox

Men get bored easily. No matter how good a grooming product is, and no matter how much we like it, we’re always looking for the newest, hottest thing. Maybe it’s the thrill of the hunt or the excitement of a new conquest, but Birchbox has built a one of a kind delivery system around man’s natural instinct to choose and then fall in love with many partners.

Birchbox was founded in 2010 and helps consumers discover the best beauty, grooming and lifestyle products through monthly deliveries of curated, deluxe samples that are tailored to their grooming likes and dislikes.

Each box includes a mix of products across categories – from makeup and hair, to skincare and body – plus lifestyle extras. An important trend in the evolution of retail for both brands and consumers lies in the discovery experience.

Here’s how it works: For $20 a month, Birchbox will send you a monthly care package of high-end grooming and lifestyle samples from top brands. The contents of the package are determined in part by your Grooming Profile that you fill out on the site.

Every month, subscribers receive a box filled with 4-5 beauty, grooming and lifestyle samples from both up-and-coming and well-known brands. Each delivery will include a mix of categories. Samples are generously sized, with enough product to allow you to figure out if they’re right for you.

Birchbox allows consumers to try the best and latest products in their home, including hard-to-find international or niche brands, and provides a seamless way to purchase the full-size versions of the products they love.

You can buy full-size versions of your sample in the Birchbox shop. You earn a point for every dollar spent and 100 points translates to $10 to spend on more full-size products. You also earn points for submitting a review of the products you have tried.

For your first shipment, a “welcome box” is a Birchbox filled with best sellers that work for everyone. A welcome box is the first box sent for all gift subscriptions.

My welcome box shipment from Birchbox included Face Wash, Daily Mositurizer and Body Wash from Gentlemen’s Brand Co. and Hair Repair from Sachajuan Stockholm.

The Hair Repair was probably my favorite product and something I would use again. Thick but not heavy, it made my hair feel thicker and smoother, even into the day after I used the product.

The Gentlemen’s Brand Co. Daily Regime 3 Pack is a skin care system based off organic ingredients sourced from the Australian outback, comprised of organic oils like Coconut and Avocado that provide long-lasting hydration, while wild-crafted Kakadu Plum serves as a natural antioxidant and source of Vitamin C.

The thing I loved about all three of these products was the smell; it smelled natural and invigorating, and it made me want to use more than the standard application amount per use. So, I used each one heavily and couldn’t get enough.

The great thing about Birchbox is that I didn’t know anything about these products prior to my monthly shipment arriving. But now that I do, I can pick and choose and order full-sized version of the products at discounted rates, earning points for future purchases in the process. It’s a great system and one that adapts based on your own profile.

For more information, visit the website here. Also, check out the Facebook page and the Twitter account for more information.

  

Product Review: Dove Men+Care Expert Shave Range

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My first thought when I received the new Dove Men+Care Expert Shave Range was, “What, now Dove wants me to believe that it has a legitimate premium shave product offering?”

But after using it extensively, the Dove brand has done a fantastic job and delivered a high-end shaving experience that I truly did not expect.

The Expert Shave Range consists of three steps — Pre-Shave, Shave and Post-Shave — and consists of five products. You can use them individually, but to get the most out of your shave, you’ll want to use each piece available in concert, just like Voltron.

Pre-Shave

Exfoliating Pre-Shave Scrub ($21.99) – What I liked the most was that even though my skin was being exfoliated and my skin was being prepped for a shave, it never felt dried out or flaky. The scrub hydrates as it cleanses. I used it in non-shaveable areas like my forehead and behind my ears and it was equally effective.

Softening Pre-Shave Oil ($21.99) – Now that your skin has effectively had it’s top ripped off, the last thing you want to do is drag a stiff, cold razor across it, which is an absolute recipe for irritation. The pre-shave oil felt great and worked quickly; you can see the results in the mirror immediately. You don’t need a ton of it and it has a non-invasive, classic scent that smells great.

Shave

Dove gives you two choices for shaving cream.

Smoothing Shave Cream ($21.99) – This cream was the lighter of the two and had a silky smooth, ribbon-like texture. Ideal for a quick shave, or post-workout at the gym.

Total Comfort Shave Cream ($25.99) – Total Comfort was thick and rich with a whipped cream consistency. When you pay for premium shaving products, this is what you expect. It is a literal cream in every sense of the word.

Post Shave

Post-Shave Repair Balm ($25.99) – One thing I absolutely hate is a post-shave product touted as a moisturizer that actually dries your skin out because it has either too much alcohol, menthol or water. You put some on and 20 minutes later your skin has dry patches and you feel about as lubricated as the Tin Man.

My skin felt fantastic every time I shaved with these products. The Dove Expert Shave Range has been carefully formulated to address all aspects a man encounters before, during and after a shave, and you can really feel it.

If you’ve never used a high-end multi-faceted shaving system, the Dove Men+Care Expert Shave Range is the perfect entry level product for a man most familiar with lower cost gels found at the drugstore.

Shaving is a ritual that should be enjoyed, not sped through on the way to the next life event. And now, Dove has given you the tools to enjoy it.

For more information, check out Dove Men+Care on Twitter and on Facebook. Feel free to use the hashtag #ExpertShave liberally, as you would with any of the Dove products.

  

Product Review: Brut Black Ice and Blue Wave Deodorant

brut-Mens-Deodorant

Et tu, Brute?”

Who among us hasn’t been “betrayed” by our deodorant? Do we hold it accountable, or do we just live with it and blame ourselves?

In their quest for the perfect men’s deodorant, Brut really cranked the weirdness meter up to 11, as evidenced by the groundbreaking technique shown below:

Brut-Deodorant

The result? The most superior men’s deodorants ever created, embodied in two separate scents: Black Ice and Blue Wave.

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