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Just like when Homer Simpson’s life immediately improved when he changed his name to “Max Power,” when you encase your torso in a shirt from Luchiano Visconti, you will instinctively begin using the hashtag #PowerShirt! Because that is exactly how you feel inside.

The picture says it all, doesn’t it? The voltage delivered by such a badass shirt could power the entire earth. Think about how much money we will save on gas!

Sure, you might be constrained by the office walls until roughly 5:00, but until then, you can let your freak flag fly with an incredibly loud shirt from Luchiano Visconti. But this isn’t just a loud shirt; this is a POWER SHIRT.

It’s a shirt that makes people take notice, to be sure. In an otherwise drab environment, no one within eye-shot can resist its allure. People have to look at you. It’s a shirt that, by itself, amplifies your mood and the situations around you.

But the shirt is so versatile that it isn’t about making people look at you, or you wouldn’t wear a shirt like this in the first place. The fact that the shirt makes the ladies take notice is an extension limited or enhanced by the man wearing it.

Then again, if the shirt was completely uncomfortable to wear, who cares how cool it looks? Thankfully, Luchiano Visconti has your back.

Visconti traversed the earth for his shirts. He uses only the finest materials imported from Italy, France, Portugal, Turkey and Hong Kong, and combines different prints together to produce contrast details on the collars, cuffs and a placket for a cohesive fashion statement.

“We use the best materials from around the world,” says founder Sheba Hourizadeh. “We are dedicated to bringing you the forgotten skills of the past and leading edge technology to create the perfect fit.”

The mission is simple: to create and deliver the best quality, the finest styling and most unique details in designer sportswear today.

What’s even more appealing is the price. As an owner of several dress shirts that cost in excess of $200, I assumed the Visconti line, based on the feel, texture and design would be around the same price. But I was amazed when I saw the $65 price tag. Frankly, I was floored. These are fantastic shirts with the look and feel of some of the most expensive designers on the market, at unbelievably reasonable prices.

But it isn’t just shirts. There is an entire collection of streamlined, refined and forward ready-to-wear collection of Italian inspired menswearfilled with jackets, pants, sweaters, scarves, vest, polos and shirts. Along with regular sizing, Luchiano Visconti also carries big and tall sizes. For example, in sport shirts, the line starts at size small and goes up to 6X.

The Luchiano Visconti line pens its designs as self-generated products of imagination blended with designers’ passion from experience and information. They aim to create meaningful luxury clothing, targeting both the fashion and social conscience of the customer.

For more information and images of the entire collection, visit the website here. Connect with the brand via Twitter, Instagram and Facebook.