Richard Branson has always had a flare for the dramatic, so it’s no surprise to see unique ideas coming from Virgin Atlantic. The company recently launched their new “Flying in the face of ordinary” promotion by replacing an ordinary park bench with an extraordinary one – complete with padded red leather, extendable leg rests, stewardess call button and a fold-out entertainment. Everything you would expect in the air, placed in the middle of New York. People could take a seat and take complete control of their experience. Check out the video.