Reebok Classic Alert: Kamikaze I are back with the same flare and comfort!

Throwbacks are the hot items in sneakers these days, so we were thrilled to check out the Kamikaze I in black/blue from Reebok. Hot on the heels of the Kamikaze I white/black/green launch on Friday, January 17th, Reebok Classic readied the release of the Kamikaze I black/blue on Friday, February 7th.

Lightning struck every time Shawn Kemp stepped on the court. His larger than life persona set a new pace for basketball, and his groundbreaking athleticism inspired a shoe just as bold: the Kamikaze I. These kicks were hot back in the ’90s and they still have the look of a winner and serious baller all day long. That’s because Shawn Kemp and the Kamikaze I have been “A Cut Above Since 1994.” The color combo is sweet and the comfort level of Kamikaze I rivals just about anything on the market today!

On February 7th, Reebok Classic brought back the Kamikaze I OG black/blue at key retailers including Foot Locker, Champs, Jimmy Jazz, DTLR, Villa and for $115. @reebokclassics, #THISisCLASSIC


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Reebok unveils the highly-anticipated ATV 19 running shoes


For those always looking for the latest high-tech running shoes, there’s something special about the all-new Reebok ATV 19s. We recently tested a pair in all-black, and from the time you first check out these new kicks, you can tell they are going to be like nothing you have ran in before!


You’ll first notice the irregular lug pattern outsole technology that features 19 large size ATV lugs to help provide traction and agility on various surfaces. The ATV 19 also boasts a full-length IMEVA midsole that is designed to provide earth-shaking traction and durable comfort. The support that I felt in the ATV 19 is as good as any running shoe tested to date! Check out the video below featuring Dallas Cowboys linebacker Demarcus Ware and UFC fighter Rampage Jackson to see for yourself how the ATVs hold up in tough conditions.

The bottom line here is that Reebok’s ATV 19 provides maximum ground contact that can rip through any surface because its irregular sole gives you a banked feel for incredible traction. The ATV 19s are available today for $90 at key retailers, including Finish Line and


Men’s Reebok Training Day Zig Tech Lite Jacket Review

We’re all looking for that edge in training and Reebok keeps delivering with the latest technology for those of us who want the best in the market. The new Reebok Training Day Zig Tech Lite Jacket is very stylish and features a full-zip, transparent micro ripstop shell, packable storage at back, mesh back vent and underarm vents for optimal breathability. Together with Celliant™ fibers, which are clinically proven to enhance oxygen levels, this jacket assists you in keeping energy levels at an optimum and therefore get more out of a training session.

The Reebok Training Day Zig Tech Lite jacket is has a modern slim fit design that hugs your body but leaves plenty of movement for whatever type of workout that day brings. On off days the Zig Tech Lite Jacket can be worn with any casual attire for a comfortable and sporty look.


RealFlex: Reebok’s natural movement runner

Reebok has been on a roll lately with recent entries into the sportingwear market like the huge hits of EasyTone and ZigTech shoe lines. While most companies would sit back and enjoy these successes Reebok chose to expand their formidible lines even further with the RealFlex footwear.

The RealFlex technology is inspired by the barefoot/natural/minimalist running movement that is recognized nationally and is becoming the hottest technology in the running world. Our test pair were the RealFlex Run edition that weigh in at 9.2 ounces sporting 76 “sensors” underfoot that give you an incredibly “natural” feel when running.

“Barefoot or natural running makes a lot of sense from a biomechanics standpoint because all the shock absorption happens in your muscles, not your joints,” said Reebok’s Head of Advanced Innovation, Bill McInnis. “The problem is that natural running works best in the natural world, not on man-made surfaces. In creating RealFlex technology, we took everything that works with natural running and made it work in today’s world. Simply put, RealFlex is natural movement perfected.”