Product Review: Braun Series 5 Electric Shaver

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If you grew up in the 1950s when the electric shaver was a relatively new technology, a fringe lifestyle choice, how would you feel about how electrics have evolved?

Because to me, the new Braun Series 5 Electric Shaver had everything I look for; it is the net result of 60-plus years of electric shaving “growth” and adaptation.

To find out, I sat down with a 62-year-old man and we went at each other, point/counterpoint style.

62-Year-Old Man Point:

I tried a standard head-on razor early in my shaving career. My beard is thin (I’ll never be confused with my ape-like college roommate affectionately known as “Brillo-Man”) and my skin, baby soft – in a word, sensitive. My dad had a razor like that, and who doesn’t want to imitate his dad? I found his type of shaving experience painful at best. Put simply, I was scared thanks to a painful experience years ago.

34-Year-Old Man Counterpoint:

The new Braun Series 5 Hi Tech 5090cc men’s shaver with “Intelligent Clean and Charge Station” is a far cry from the brutish “Dark Ages” era of shaving in the ’50s.

I opened the packaging and found a sleek head-on razor. I fired it up immediately and it sounded sophisticated – like the hum of a BMW. When I brought it to the underside of my chin, it was outstanding. The head can be moved 10 degrees in either direction for ease of reaching those hard spots. It was effective and not difficult to manipulate. Nothing to be afraid of, sir.

62-Year-Old Man Point:

I liked how easy it was to disassemble the Braun to clean. Popping the head off for cleaning was simple and it all snapped right back into place after. I was impressed because, back in my prime, you couldn’t take an electric apart to clean it.

34-Year-Old Man Counterpoint:

I told you you’d like it, you baby gorilla!

62-Year-Old Man Point:

Take it easy. One thing I was nervous about was the power. Was there enough to get the job done without ripping hair out? Yes, there was. The battery also kept its charge for 10 shaves without recharging, and it never made the telltale sound an electric makes when it’s low on juice.

34-Year-Old Man Counterpoint:

Uh oh, we’re starting to agree; the premise of this review is shot. I liked the power as well, and worth noting, the Braun Series 5 comes with a recharging station and cleaning station underneath. Though you could easily take it apart to clean, as mentioned previously.

62-Year-Old Man Point:

It’s a great electric, but almost too powerful. Most guys wouldn’t appreciate the Series 5’s sophistication or require its technology. One gripe I have is that the cartridges of cleaning fluid last only four weeks under most shaving conditions. It reminds me of that piece of $#!& printer I bought that requires me to have all five cartridges of ink full in order to operate.

34-Year-Old Man Counterpoint:

You know how I know you’re a 62-year-old man? You used the word “gripe.”

For more information, visit the Braun Facebook page or send them a silly hashtag via their Twitter account.

  

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Product Review: Schick Quattro Titanium

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For its latest campaign, Schick has taken a direct position against hipster douchebags. And I say it’s high time.

In recent years, the hipster population has exploded in the same way Ted Nugent says the deer population has, because there are no natural predators. Society has embraced these wayward idiots in tight pants with ironic tattoos, such as a flying toaster or a piece of pizza.

But now, Schick has positioned itself as a hipster predator. No, not this guy, but the thought of the original Predator hunting down hipster doofuses in major metropolitan areas the way he hunted down Danny Glover in “Predator 2″ does get me a little excited.

The #UnitedWeShave campaign has very simple message: summer is better beardless. And not only is summer better sans beard, but so is America, which is why Schick is recruiting you to “Help Shave the Nation.”

#UnitedWeShave celebrates shaving, urging guys to buck beards and liberate their jawlines. Check out the film:

A beard says, “I’m lost. I’m taking some time out.”

The campaign is so badass, it would be easy to forget how effective the Schick Quattro Titanium is as a razor.

The Quattro features four titanium-coated blades that stay sharp to reduce irritation. A conditioning strip formulated with aloe and jojoba helps provide a smooth shave and coats your skin immediately after you shave your chosen area.

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Patriots linebacker Jerod Mayo and Old Spice working to end “overspraying epidemic”

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There’s a war going on that you may not even know about. We hear a lot about world events like missing Malaysian Airlines Flight 370, Syria and the Middle East. But one thing we don’t hear about is the overspraying epidemic that has afflicted over 75% of guys.

Patriots All-Pro linebacker Jerod Mayo and Old Spice have teamed up to teach men how to scent responsibly and stop this epidemic the way Mayo stopped Ravens tight end Dennis Pitta in the 2013 AFC Championship.

“I’m actually on my way now to educate young guys at Boston University to teach them how to scent responsibly,” said Mayo, concern evident in his voice.

“They know how to drive responsibly, and do other things responsibly. It’s all about scenting responsibly in 2014. I’m very excited to help end the overspraying epidemic that’s happening now.”

One reason the problem has reached epidemic levels is ignorance; 68% of guys admit that no one had ever showed them how to apply body spray properly.

The first step is acceptance — realizing that you have an overspraying problem and then taking the necessary steps to move forward.

Mayo, Captain of the Patriots defense, is here to call out your defensive spray audible.

“There’s some rules you have to abide by. First off, it starts with a shower. You have to take a shower with your Old Spice gel. That helps gets the pores open so you can put on the Old Spice Refresh Body Spray. But the thing about Refresh is that you don’t need too much of it.”

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Product Review: Birchbox Man

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Men get bored easily. No matter how good a grooming product is, and no matter how much we like it, we’re always looking for the newest, hottest thing. Maybe it’s the thrill of the hunt or the excitement of a new conquest, but Birchbox has built a one of a kind delivery system around man’s natural instinct to choose and then fall in love with many partners.

Birchbox was founded in 2010 and helps consumers discover the best beauty, grooming and lifestyle products through monthly deliveries of curated, deluxe samples that are tailored to their grooming likes and dislikes.

Each box includes a mix of products across categories – from makeup and hair, to skincare and body – plus lifestyle extras. An important trend in the evolution of retail for both brands and consumers lies in the discovery experience.

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Product Review: Dove Men+Care Expert Shave Range

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My first thought when I received the new Dove Men+Care Expert Shave Range was, “What, now Dove wants me to believe that it has a legitimate premium shave product offering?”

But after using it extensively, the Dove brand has done a fantastic job and delivered a high-end shaving experience that I truly did not expect.

The Expert Shave Range consists of three steps — Pre-Shave, Shave and Post-Shave — and consists of five products. You can use them individually, but to get the most out of your shave, you’ll want to use each piece available in concert, just like Voltron.

Pre-Shave

Exfoliating Pre-Shave Scrub ($21.99) – What I liked the most was that even though my skin was being exfoliated and my skin was being prepped for a shave, it never felt dried out or flaky. The scrub hydrates as it cleanses. I used it in non-shaveable areas like my forehead and behind my ears and it was equally effective.

Softening Pre-Shave Oil ($21.99) – Now that your skin has effectively had it’s top ripped off, the last thing you want to do is drag a stiff, cold razor across it, which is an absolute recipe for irritation. The pre-shave oil felt great and worked quickly; you can see the results in the mirror immediately. You don’t need a ton of it and it has a non-invasive, classic scent that smells great.

Shave

Dove gives you two choices for shaving cream.

Smoothing Shave Cream ($21.99) – This cream was the lighter of the two and had a silky smooth, ribbon-like texture. Ideal for a quick shave, or post-workout at the gym.

Total Comfort Shave Cream ($25.99) – Total Comfort was thick and rich with a whipped cream consistency. When you pay for premium shaving products, this is what you expect. It is a literal cream in every sense of the word.

Post Shave

Post-Shave Repair Balm ($25.99) – One thing I absolutely hate is a post-shave product touted as a moisturizer that actually dries your skin out because it has either too much alcohol, menthol or water. You put some on and 20 minutes later your skin has dry patches and you feel about as lubricated as the Tin Man.

My skin felt fantastic every time I shaved with these products. The Dove Expert Shave Range has been carefully formulated to address all aspects a man encounters before, during and after a shave, and you can really feel it.

If you’ve never used a high-end multi-faceted shaving system, the Dove Men+Care Expert Shave Range is the perfect entry level product for a man most familiar with lower cost gels found at the drugstore.

Shaving is a ritual that should be enjoyed, not sped through on the way to the next life event. And now, Dove has given you the tools to enjoy it.

For more information, check out Dove Men+Care on Twitter and on Facebook. Feel free to use the hashtag #ExpertShave liberally, as you would with any of the Dove products.

  

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