Kenneth Cole recently launched its new touch screen watch series and they were kind enough to send us one to check out just in time for Father’s Day. We were impressed with the design and functionality and thought it would be a great gift for the dad who’s interested in more stylish accessories but is also comfortable with new innovations like touch screen technology.

This new touch screen watch is the first of its kind in the fashion-forward watch category. This innovative feature bridges fashion and technology so the user can use the watch’s tools with the touch of a finger. The watches take advantage of the kind of touch screen technology available on smartphones and music players.

As you can see from the photo above, the watches mix have a modern, sleek design you would expect from Kenneth Cole, maintaining the brand’s signature, classic look with a stainless steel round case paired with a silicon strap. Don’t be put off by the bright display. The digital information only brightens up when you want to see better, and the effect is not that extreme. In its normal state the digital display is very muted so it doesn’t distract from the elegant design.

The watch functionality includes 32-City world time and an alarm, stopwatch and light up screen. It’s easy to use so it’s practical for everyday use and for more formal setting, and it’s perfect for the dads who want to feel younger. At a suggested retail ranging from $125 to $175, it also won’t break the bank.