Cadillac introduces innovative CUE system

Carmakers have been racing to bring our connected lifestyle to the automobile. As more features and capabilities are added to our phones and other devices, consumers want the same functionality available to them in their cars.

This poses challenges, however, as carmakers naturally need to consider safety when deciding which features are appropriate for drivers and how they can be accessed while driving. Additionally, long lead times and engineering constraints make the addition of new features even more challenging. You can add features, but you need to be conscious of the overall driving experience.

Last week Cadillac introduced their new CUE service to the media in San Diego and we were invited to attend. CUE which stands for Cadillac User Experience, and the CUE team had a fully-functional test system available to us. Based on what we saw, CUE represents a great leap forward in the race to bring the digital lifestyle to the automobile. New innovations like tactile feedback on your finger when you touch the 8-inch center stack screen and proximity sensing that has control buttons pop up on the screen as you hand approaches make this system very user friendly, and the customization features make CUE a very powerful system that greatly enhances the driver experience.

The industry-first proximity sensing feature was the most impressive innovation. The CUE team wanted the screen layout to be clean and uncluttered so that the driver would only see the information the driver needs at a particular time. They didn’t want to clutter the screen with unnecessary icons for example while the driver was in the navigation system or the media area. On the other hand, you want to have all important options available in the form of icons without putting more buttons on the center console. The solution they came up with was proximity sensing. Additional icons to carry out commands, including your favorite presets and the controls for the app you’re in would show up in two bands across the bottom of the screen as your hand approaches the screen, and then the icons go away as your hand pulls back. You can see examples of the icons in photos #1 and #5 above. With this innovation, drivers get the best of both worlds – an uncluttered screen and multiple options when needed.

The customization features make CUE very powerful and easy to use. The most frequently used applications like your nav, phone and radio are available along the top of every screen in the system in an “app tray.” This app tray can then be customized, as users can drag any icon from the home page to the top of the screen. You can also set up to 60 presets and they can be from any app. The first six will show up along the bottom bar when your hand approaches (you swipe the screen to see the rest), and they can include your favorite radio stations or Pandora stations, favorite playlists and nav routes like Home. You can set a preset at any time, but customization and altering the order can only be done when you are parked. The key here is that you can avoid going through menus every day and have your most commonly used apps and services in your favorites. You can also set your screen to display 15 favorites at once. The result is also fewer buttons on the center stack, as only critical commands are needed offering a much simpler and elegant arrangement.

The CUE system goes beyond the center stack, however, to include the gauge cluster immediately in front of the steering wheel. The 12.3-inch reconfigurable LCD gauge cluster will be available on select models and can be customized into one of four screen layouts, with information options including traditional vehicle data such as readouts for fuel levels and speed along with navigation, phone and entertainment information. The ability to put navigation information in this gauge area is my favorite feature, as you don’t need to turn your head at all to visually follow the instructions.

These features are just some of the capabilities built into CUE. The center stack display works like today’s smart phones with swiping capability to move around the icons, and Cadillac developed a natural speech recognition system (which we couldn’t realistically test here). I also liked the single line destination entry for navigation.

CUE will debut in 2012 in the Cadillac XTS and ATS luxury sedans and SRX luxury crossover and will be presented at the 2011 LA Auto Show. The technology and media experiences are becoming critical factors for consumers, and CUE looks like it can be a huge hit for Cadillac.

  

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First Drive: 2012 Hyundai Veloster

Hyundai has been on a roll with its new models as we’ve noted in our recent reviews. With its emphasis on aggressive and unique styling, leading gas mileage and overall value, Hyundai is being rewarded with steadily increasing sales. The Veloster coupe is no exception as we discovered when we drove this newly introduced model last week in Michigan.

Exterior

The styling of the new Veloster is truly impressive. As you can see from the photos, Hyundai is going for a new generation of buyers with Veloster. The front end is very assertive with the wraparound headlights and prominent lower grille. LED headlight accents also come standard. The rear view is equally aggressive, and I liked the centered placement of the rear exhaust pipes. Veloster comes with 17-inch alloy wheels standard and optional 18-inch wheels with painted inserts that match the color of the vehicle. Consumers can also personalize body graphics when ordering their Veloster which should appeal to younger buyers.

The hidden third door stands out however as my favorite styling feature. The door is located on the passenger side and the door handle is hidden in the top left corner in the black trim area when you stand facing that side of the vehicle. With this convenience the coupe is much more functional as back seat passengers can avoid crawling in and out of the vehicle. The executives at Hyundai were non-committal when asked by reporters about the possibility of adding a fourth door on the driver’s side, but that’s hardly necessary.

Interior

The interior comes in three colors – black, gray and black and red – and it’s similar to the edgy designs we’ve seen in other Hyundai models with some unique variations. Brand Manager Brandon Ramirez explained their goal of creating a motorcycle-themed design for this coupe, with the inspiration being a high-performance sport bike. I like the funky silver-colored door handles and the overall feel of the interior.

Hyundai is using Veloster to introduce a host of new technology features, creating a reverse halo effect where less expensive models are used to introduce features, particularly those that will appeal to tech-savvy consumers. It comes with a standard LG 7-inch multimedia touch screen display with a number of standard and optional features. Veloster features Hyundai’s first application of Gracenote technology and Pandora, and XM radio is also available.

The Veloster features Hyundai’s new Blue Link service which comes in three packages – Assurance, Essentials and Guidance. One of the innovative features in the Essentials packages is Geo-Fence, which empowers parents to set a geographical area and then get electronic notifications if their kids go outside that area. You can learn more about the “connected” features offered by Blue Link here. Each package comes with initial trial periods followed by annual subscriptions for consumers who decide to stick with the service. It will be interesting to see of consumers embrace subscription services of this type.

Performance

Hyundai has generated significant buzz with its lineup of vehicles that achieve 40 MPG on the highway in the base model of three of its vehicles. The Veloster is a new addition to that impressive lineup, with estimated gas mileage of 28 MPG city and 40 on the highway with the six-speed manual transmission (it’s 29 city, 38 highway in the automatic). Again, weight reduction was a driver of the gas mileage achievement. And as with the other models, you don’t have to purchase an upgrade package to hit that number. Two fuel economy games are also available to encourage drivers to improve their gas mileage.

The car has adequate power with the automatic transmission. The eco button let’s you shoot for even better gas mileage and I didn’t notice much of a difference in performance from zero to 25 miles per hour so it’s a good option in the city. If you’re doing highway driving or hitting higher speeds in the city you’ll want to stay in the normal mode. The manual is also a good option if you want a little more zip for this vehicle.

Hyundai officials would not comment in future engine possibilities but this car will be ideal for a performance/sport model in the future.

Overview

Overall this looks like another hit for Hyundai, with a pricing range of $17,300 to $22,550. The styling will grab the attention of buyers, and the technology and customization features should be appealing to a wide range of consumers.

  

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