Hyundai stopped just short of calling its redesigned 2015 Genesis a luxury performance sedan. The Korean automaker opted to call the car a midsize premium sedan.
Nonetheless, the automaker said that German luxury brands, as well as Lexus and the newly resurgent Cadillac, are Genesis’ main competitors. In order to really compete with midsize offerings from the automakers, the new sedan has to offer a bunch of comforts and engineering prowess.
First, there’s the look. The 2015 Hyundai Genesis has a single-frame hexagonal grille. In other words, the sedan has a distinct face, low hood and short rump. It looks very athletic.
It also took Hyundai’s fluidic design to the next level, or 2.0 in Hyundai-speak. The lines are flowing, sharp creases are evident from stem to stern, and they end at the trunk with distinctive tail lights and either dual or quad exhausts.