RealFlex: Reebok’s natural movement runner

Reebok has been on a roll lately with recent entries into the sportingwear market like the huge hits of EasyTone and ZigTech shoe lines. While most companies would sit back and enjoy these successes Reebok chose to expand their formidible lines even further with the RealFlex footwear.

The RealFlex technology is inspired by the barefoot/natural/minimalist running movement that is recognized nationally and is becoming the hottest technology in the running world. Our test pair were the RealFlex Run edition that weigh in at 9.2 ounces sporting 76 “sensors” underfoot that give you an incredibly “natural” feel when running.

“Barefoot or natural running makes a lot of sense from a biomechanics standpoint because all the shock absorption happens in your muscles, not your joints,” said Reebok’s Head of Advanced Innovation, Bill McInnis. “The problem is that natural running works best in the natural world, not on man-made surfaces. In creating RealFlex technology, we took everything that works with natural running and made it work in today’s world. Simply put, RealFlex is natural movement perfected.”

  

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